Biotherm is a French brand of the L'Oréal group created in 1952 and specialising in cosmetic skin care.
The Biotherm brand has long focused its communication and research on the world of water. However, in order to stay in tune with the times, its strategy is now to encourage its consumers to live every moment of their lives to the full. This is symbolized by the new lifestyle brand platform: #LiveMore
At the origin of life: water. Each of the brand's visuals recalls the essence of Biotherm products and becomes a true journey into a high-end, sensory and invigorating world.
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