Yves Rocher Group
The Rocher Group is a key player in the beauty and wellness industry, with brands such as Yves Rocher, Dr. Pierre Ricaud, Stanhome, Kiotis, and Flormar.
Expertises
Brand Content Strategy
Toolboxes creation
Since 2016, ODW has been supporting the Rocher Group in launching key products from brands such as Stanhome, Kiotis, and Flormar.
Each launch involves the development of digital activation plans at an international level (notably in Spain, France, Italy, and Mexico), with ready for use Toolboxes delivered to local markets..
Creating product storytelling
Each launch includes the creation of a unique product storytelling by the agency, accompanied by a sales pitch designed for the sales force.
At the same time, the agency produces various assets for these launches, including:
- Visuals and photo shoots
- Videos
- Newsletters
- Website content
- Social media posts
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